Promotional gifts and giveaways really pay off for both customers and companies: personalised advertising media put your business at the forefront of your customers’ minds, while the small tokens of appreciation bring joy to recipients. ADLER Business Gifts has been your trusted partner with the conception and creation of high-quality advertising media for more than 70 years. The satisfaction of our customers is our top priority, and in our online shop we offer an extensive selection of promotional gifts – from handy giveaway items to tailored gift ideas for long-standing customers. With a range of design options, we allow you to quickly and easily configure your personalised promotional items. Your company logo can be included on all promotional items, either with a durable engraving or a high-quality print. ADLER Business Gifts was established as a family company under the name “Myron” in New York City in 1949. In 1990, it was decided to use the surname of the founders Mike and Elaine Adler for the brand ADLER Business Gifts, which has since become established as a well-known expert in promotional items in Europe too. Since 1997, the company has been based in Saarbrücken, and that location has also functioned as the European headquarters of ADLER Business Gifts since 2008. Today, the family company with a long tradition is directed by James Adler, the son of the founders. He was responsible in 2009 for setting up the sister company HCE, which provides professional personalisation services for ADLER promotional gifts. ADLER has always provided an extensive range of quality advertising media that are equally suitable for customers, business partners and employees. High-quality, individualised promotional gifts with logos are an excellent way of keeping your company in the minds of potential new customers, while also effectively keeping existing customers loyal. In our diverse and extensive range, you will find promotional products for all target groups: from classic giveaway items such as pens and printed textiles to exceptional luxury gifts. All products can be personalised online, and our configurator allows you to easily have your logo or advertising slogan printed on your promotional items. Do you have any questions? Call us now – our expert staff will be happy to provide professional advice on all aspects of designing and personalising your promotional gifts. When choosing an effective promotional item, it is vital that you pay attention to the quality of the products. Recipients of branded items usually project the first impression imparted by the gift directly onto the company they received it from. By giving a high-quality metal pen featuring a fine engraving or your logo in a high-quality print, you impart a sense of quality, professionality and good taste. You should therefore always insist on high standards when it comes to the way your promotional product with logo looks because the promotional gift represents you as a company. It is therefore important not to choose a promotional gift simply because it is cheap. At ADLER you will find a huge range of high-quality promotional products with logo that are inexpensive nevertheless. You should also ask yourself what advertising effect you are aiming for. Promotional products should, in general, be designed to reinforce an awareness of your company long-term and boost the recognition value of your brand. To stay in people’s minds for longer, we recommend giving promotional items that offer real added value. You can select these from a number of different categories at ADLER Business Gifts. If the recipient genuinely finds value in the promotional gift and uses it regularly, they will automatically be reminded of your advertising message. That is why promotional items with logo imprints are extremely popular with companies. Before you decide to order branded gifts for your customers and business partners you should also consider carefully on what occasion you intend to hand out the promotional item and what target group you are seeking to address. Whether you are a trade fair participant looking for suitable giveaways to encourage customer loyalty or to attract new customers, or you want to express your appreciation to your employees with a nice gift, or you simply want to say ‘thank you’ to long-standing business partners – at ADLER Business Gifts you will find the perfect promotional products for every advertising purpose and for all industries.

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